Privacy Policy

Who We Are

PrimoRoute is a route-planning and delivery software service operated by PRIMO-TECHNOLOGIES FZ-LLC, registered in Ras Al Khaimah, United Arab Emirates. This Privacy Policy applies to the PrimoRoute website, the web platform used by planners and dispatchers, and the PrimoRoute mobile app used by drivers and couriers on Android and iOS.

For privacy questions or requests, contact us at support@primoroute.com.

Information We Collect

• Personal information you provide directly (e.g., name, email address, phone number, payment details).
• Information collected automatically via cookies, analytics tools, and server logs (e.g., IP address, browser type, pages visited, usage patterns).
• Location data from the PrimoRoute mobile app: the precise (GPS) location of a signed-in driver's device, together with its accuracy, speed, heading, and the time of each reading. See "Location Data in the PrimoRoute Mobile App" below.
• Delivery records created in the mobile app, such as stop and delivery status, timestamps, and proof-of-delivery photos taken with the device camera.
• Device and diagnostic information from the mobile app, such as a push-notification token, app version, device model, operating system, and crash reports.

Location Data in the PrimoRoute Mobile App

The PrimoRoute mobile app is a work tool for drivers and couriers whose company uses PrimoRoute. With your permission, the app accesses and collects the precise location of your device as described below.

• What we collect: latitude and longitude, accuracy, speed, heading, and the time of each location reading.
• When we collect it: your location is sent to our servers only while you are signed in and your "Available" switch is on. While it is on, PrimoRoute collects location data to enable live delivery tracking for your dispatcher even when the app is closed or not in use, including when your screen is off. On Android this runs as a foreground service with a persistent notification; on iOS it requires the "Always" location permission and shows the location indicator.
• Why we collect it: to show your live position to your company's dispatchers, to plan and re-order the stops on your route, to calculate and update arrival times and route progress, and to keep a record of the route travelled for each delivery. While the app is open, your location is also used on your device to show your position on the map and to detect when you have left the planned route.
• Who receives it: the company you drive for, whose authorized planners and dispatchers see your position in the PrimoRoute web platform, and the service providers that process it on our behalf as described under "Sharing Your Information".
• How to stop it: turn off the "Available" switch in the app, sign out, or withdraw the location permission in your device settings. Without location permission, delivery features in the app are restricted.

We do not use location data for advertising and we do not sell it.

How We Use Your Information

We use your information to:

• Provide and improve our services
• Operate live delivery tracking, route planning, and arrival-time estimates for the companies that use PrimoRoute
• Process transactions and communicate with you
• Personalize your experience on our platform
• Analyze website usage and improve functionality
• Send marketing communications if you have opted in

Sharing Your Information

We share data only as described below:

• We do not sell or rent your personal data to third parties.
• We may share information with trusted partners who help us operate the website, deliver services, or conduct analytics, provided they comply with data protection regulations.
• If you use PrimoRoute as a driver, your profile, location data, and delivery records are available to the company you drive for, which decides how PrimoRoute is used in its operations.
• We use service providers that process data on our behalf: Google (Google Maps Platform for maps, routing, and arrival-time calculation; Firebase for push notifications and crash reporting), and our cloud hosting, file storage, and email delivery providers.
• We may also disclose information if required by law or to protect our rights and safety.

Cookies and Tracking

We use cookies and similar technologies to enhance your experience, analyze usage, and support marketing where applicable. You can manage your cookie preferences at any time.

Payment and Card Information

When you subscribe to a paid plan:

• Your card details are not stored on PrimoRoute's servers; they are securely held by our payment infrastructure provider, Stripe, Inc. (United States).
• The saved card is used to automatically renew your subscription at the end of each billing period.
• You can view, update, or delete your saved card, or cancel your subscription, at any time from Settings > Subscription > "Manage".
• Stripe's processing of personal data is subject to Stripe's own privacy policy and PCI-DSS standards.

Data Retention and Deletion

We retain personal data only as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce agreements.

• Location data and delivery records are kept as part of the delivery history of the company you drive for, until that company or the driver requests their deletion or until they are no longer needed for the purposes described in this policy.
• Drivers can delete their account at any time in the mobile app under "Profile > Delete Account". This removes your sign-in access, active sessions, and push-notification token. Records of deliveries you have already completed remain in your company's delivery history.
• To request deletion of your personal data, including your location history, contact us at support@primoroute.com or ask your company's administrator. We delete or anonymize the data unless we are legally required to keep it.

Your Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you
• Request corrections or deletions of your data
• Object to or restrict certain processing
• Withdraw consent at any time
• Lodge a complaint with a data protection authority

Security

We apply appropriate technical and organizational measures to protect personal data against unauthorized access, loss, or misuse.

Data sent between the mobile app, the web platform, and our servers is encrypted in transit, and driver data is accessible only to authorized users of the driver's own company.

Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices; please review their policies.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted with an updated effective date.

Contact

For questions about this Privacy Policy or to exercise your rights, contact PRIMO-TECHNOLOGIES FZ-LLC at support@primoroute.com.